Alternative development can encompass a wide 
variety of development styles. However, ecotourism generally implies that 
the project is outside the mainstream, or strays away from traditional
ideas about tourism development. The phrase ecotourism, while 
continuing to grow in popular use, is one type of alternative 
development that is often misunderstood and abused. Even firms 
who claim to be ecotourism institutions often don't understand 
the meaning of the concept.      

The International Ecotourism Society defines ecotourism as 
"responsible travel to natural areas that conserves the environment 
and improves the well-being of local people." In Nicaragua, there are
very few true ecotourism destinations. Quite possibly the best example 
of an ecotourism organization in Nicaragua is Morgan's Rock Ecolodge 
located north of San Juan del Sur. They have combined a unique 
collection of sustainable living concepts with a high-end hotel and 
restaurant. I invite you to visit their web site to learn more. 
Parque Maderas is striving for many of the same ideals as Morgan's Rock.
 While still in the development stage, the grass roots 
project has already set many lofty goals for upholding ecotourism 
standards. 

Organizations like Morgan's Rock and Parque Maderas 
will be key in moving development in Nicaragua towards the
sustainable sector. Unlike neighboring Costa Rica, development in 
Nicaragua is not regulated nor policed. By setting an example of 
what is possible for other developers, big projects like Morgan's Rock 
and little projects like Parque Maderas 
will be important in every way.